# 8: Panasonic Lumix DMC-ZS 7 12.1 MP Digital Camera with 12 x optical image stabilized Zoom and 3.0-inch LCD (black)

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387 of 390 people found the following review helpful: 5.0 out of 5 stars Almost Perfect 4.9 stars!, May 17, 2010 This review is from: Panasonic Lumix DMC-ZS7 12.1 MP Digital Camera with 12x Optical Image Stabilized Zoom and 3.0-Inch LCD (Black) (Electronics) After using this camera for a few weeks I am amending my rating and giving it 5 stars. This camera is truly incredible. The intelligent automatic is amazing---I only move it to manual for a few special situations. The only real complaint is that I occasionally inadvertently hit the video button. Otherwise it is simply amazing.

It handles difficult situations with grace. Sunset with sky and foreground properly exposed. Delivery room newborn with no flash and low ambient lighting. Black and white is fantastic. Couldn't be happier.

This is a great camera for a beginner---Point and shoot. Lots of control for advance photographers. I'm sorry to say I don't lug around a camera bag and tripod anymore. Just slip this in my purse.

I waited a long time to upgrade from the first generation Panasonic Lumix TZ1 (complete with dangling lens cover & 5MP) Glad I did. The best improvements are the quick power-up and lack of a shutter delay for catching fast action. If you leave it in the completely automatic mode it does an impressive job---and if you need control there's plenty and then some. Lots of programs plus aperture and shutter priority or complete control.

Other notable improvements are in the macro end of things where capturing very fine close-ups are greatly improved---my TZ1 was always focusing on the background if I could get it to focus at all. This does an incredible job! Almost too much detail (if that's possible) Every speck on the petal of a flower is exposed. This camera is slightly smaller and has a larger display screen. Most of the functions and dials are similar and I find easy to use but that may be because they are familiar.

Flash is improved over the first generation.
The zoom on the original was 10X. 12X even better. I took incredible photos of bullfrogs 15 feet away. Unbelievable detail.

This camera isn't perfect and no camera will ever be. It would be nice to have a more powerful flash and nice if you could shoot in lower light with less noise without flash and it would be nice if it had a 20X optical zoom and a faster lens but for what it is its an incredible piece of engineering. AND don't forget the Leica lens which is just plain beautiful.

All cameras have limitations and this is no exception. However it will get you a great photo most of the time. The wide angle to long telephoto range is why I bought my first Lumix. This flexibility makes for great travel photos. I did side by side comparisons of a Sony, Canon, Nikon and the first Lumix in the store and then we printed them out on the spot. No comparison. No ghosting, better color correction, better macro. And I like the ergonomics. I always place the wrist band over my wrist and hold onto the camera with fingers and pad of thumb and it feels secure. Some of the ultra small cameras are almost too small for me. (Didn't compare to current models)

What is truly awful about this camera is that the manual is on a disk and covers this camera and its 2 predecessors making it a bit (if Not totally confusing at times). It also does not come with MAC compatible editing software which is really not a big deal for me. One person asked if it is MAC OSX 10.6.3 compatible and it is. The only problem I've encountered is in using Aperture (a MAC program)it doesn't want to import directly into a project that has other images from my other Lumix camera. Make a new project and problem is solved but irritating. (Manual software and downloading from card to MAC is compatible)

Haven't tried uploading video yet.

DO purchase an extra Panasonic Battery DMW-BCG 10PP. Make sure it has the PP (It won't work without it) Also you'll need a SD Card. It's not necessary to go to the Class 6 cards unless you are shooting HD video. A SDHC 4GB card will hold 700+ photos at full MP.For most people this will be more than adequate. I carry two cards in case one goes south. You can always find them on sale for under $20. I also like the Caselogic TBC-302 Ultra Compact Camera Case for under $8.

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1,195 of 1,221 people found the following review helpful: 5.0 out of 5 stars Very Good Photos with Great Video, March 18, 2010 I've got my ZS7 today - the camera is just great! A superior Leica lens with a high-resolution sensor, advanced image processing, and plenty of sophisticated features in a small but very solid and stylish body.

PROS:

- Solid metal body, stylish design, nice dark-blue color
- Very convenient one-hand grip, unusual for such a small pocket-size body
- Short startup time (1-1.5 sec), no shutter lag, fast auto focus
- A dedicated Movie-button for instant recording
- Big 3" colorful "juicy" display visible even in direct sunlight
- Intuitive menu plus very convenient Quick-menu with a dedicated button
- Excellent quality Leica lens: sharp and contrast in the entire zoom range
- Wide 25mm (35mm equiv.) is very convenient for indoors
- Huge 12x optical zoom (up to 300mm equiv.) in such a compact design
- Two-speed of zooming - fast/slow controlled by the lever
- Smooth and silent auto focus and optical image stabilization
- Best in the industry "iAuto" mode - you can really trust it!
- New "Intelligent Resolution" feature greatly improves the image quality
- Creative Aperture- and Shutter-priority and full Manual modes
- Three independent scenery modes including "High Dynamic" range scene
- New GPS feature for those who travel a lot
- Very good movie quality in 720p AVCHD mode looks like a full 1080 HD one
- High-quality stereo microphones
- Accepts SD/SDHC and new SDXC huge capacity memory cards

CONS:

- A mechanical lever for switching between shooting and playback modes
- Some soft "sh-sh-sh" noise while zooming in and out (but no "clicks")
- I wish more sensitivity for low-light shooting

BUILD: The ZS7 camera looks and feels as good as it's predecessor DMC-ZS3. The design is almost as the same, just the power switch and the mode dial exchanged their places. One significant addition - a GPS mark on the top, right above the lens. The blue color is not that dark as on TZ5 and not so striking bright as on ZR1. A slight dent on the back with some prominence on the right side makes a very convenient grip to operate with one hand. A metal body looks pretty solid, however it is not that heavy.

PERFORMANCE: The new camera has a pretty good performance: the startup time is a little bit more than 1 sec and with almost zero shutter lag. Taking into account a new very quick "Sonic Speed" auto focus, which takes about 0.35-0.4 sec, you will be able to catch virtually every spur-of-the-moment photo. And a dedicated movie button allows starting video recording at any time without any preparation.

LENS: Leica lens is just excellent: unusually big for a so small body 12x zoom starting with the very convenient for indoors shooting 25mm up to telephoto 300mm (equiv.) plus a quick and precise auto focus (however might be somewhat slower in low-light), and good optical image stabilization in conjunction with the digital one which allows you to take sharp pictures in the entire zoom range and at the very low shutter speed around 1/8 and even 1/4. The auto-focusing and optical image stabilization work in absolute silence, and the only zooming produces some soft "sh-sh-sh" noise. Good news - without any start/stop clicks on the footage :).

DISPLAY: A large 3-inch high-resolution LCD monitor with 460K pixels has a very good contrast and saturation - the pictures look very "juicy". The brightness also is high enough to be seen even in a direct sun-light (just a bit darker) and in a wide angle of view. All that allows to share photos and videos immediately with other people.

MENU: For those who used the Panasonic P&S cameras before the ZS7 menu looks very familiar, just some new items added. Also there is a Quick-Menu button which is very helpful for a quick access to the most frequently used settings. The new camera has such a luxury as the Aperture, Shutter speed, and Manual modes and there is a new Exposure button (next to the video one) which allows to set manually the aperture using the Left-Right buttons and the shutter speed with Up-Down buttons.

AUTO SETTINGS: The best in the industry Panasonic's Intelligent Auto mode is getting better with each new model. Actually it's a whole bunch of sophisticated algorithms which help to take really nice pictures with minimum efforts. They are worth to be aware about so here is a brief list of most effective of them.

"Intelligent Scene Selector" - It quickly analyzes the light conditions as well as focusing results and selects either portrait, scenery, macro, night portrait or night scenery. It also displays a small icon of the chosen scene in the top left corner. The feature is extremely helpful when you need to shoot very fast on spur-of-the-moment.

"Intelligent ISO" - If camera detects that your subject is moving, it raises ISO and shutter speed to take shots without motion blur, otherwise it will try to keep the lowest possible ISO to reduce noise and to get nice clear pictures.

"Intelligent Exposure" - it's a kind of a small brother of the High Dynamic Range feature. If the camera sets the correct overall exposure but some areas happen to be too dark, this feature automatically increases the brightness of the dark areas to make the entire picture to look more balanced. It also pretty effective for the backlight conditions - instead of getting just a silhouette of your subject against the bright sky it makes the subject normally exposed but without washing out the nice blue sky.

"Face Detection" - is another great thing for taking good-quality pictures of people. It happened to me a number of times in the past that a presence in the frame of a more contrast element somewhere behind the person I'm taking picture of was making the camera to adjust focus at that unimportant distant object and therefore made the major person out-of-focus. The same way if there is a bright background behind the person then the camera will measure the luminance of that background while the person's image will be pretty much underexposed (dark). The Face Detection feature identifies the human faces and tells the camera to adjust focus and exposure for the faces first so the people on the picture will be looking well exposed, clear and sharp.

ADVANCED FEATURES: I guess the most interesting and advanced is a new "Intelligent Resolution" feature. Actually it combines a sophisticated noise reduction with a new picture enhancement algorithm. This feature automatically identifies the 3 type of the picture areas: outlines, detailed textures, and smooth gradation panes and provides an optimized handling for each of them separately. As a result the photo looks sharper at the edges and more clean in between. Many old P&S cameras had pretty fast picture quality degradation at the ISO around 300-400 and higher. The shots taken by ZS7 even at ISO 400 look pretty good on the small and even medium-size prints.

IMAGE QUALITY: Imagine on a sunny day you take an outdoors picture of a wall made of the new brown bricks with a $3000 DSLR and a small P&S camera from the distance about 6-8 feet. How could you recognize by which camera was taken a certain shot? The subject is plain so no Depth-of-Field is involved into comparison. However in this example the two characteristics will help to distinct the cameras: 1) The edges of bricks will be well outlined on DSLR shots and a kind of fuzzy on the P&S ones; 2) The new bricks do not have any structure on their sides, they are just plane and so exactly that way they will look on the DSLR shots, while on the P&S ones their sides will show more or less amount of noise. If you perform the same test for an evenly cut line of bushes (again DOF is not involved) you will see the same result plus the internal structure of each leaf will be more clear on the DSLR photos. So to make pictures taken with your P&S camera looking like the DSLR ones the P&S camera should make the outlines sharper, clean the noise on the plane or soft gradation areas, and slightly emphasize the internal structures, if any. That is exactly what the new "Intelligent Resolution" (IR) feature tries to do.

The "iAuto" mode in ZS7 is organized the way that you will have decent, good photos in virtually any situation right out-of-the-box. The several hundreds shots I took by now look good on my 24" display and so they will on the similar size prints. But if you look at them at 100% crop (magnification) then on many of them you might find some areas which do not look natural. If the IR-algorithm decides about a certain low-contrast part on your picture that it's a plane area then it will remove all the noise altogether with all the subtle details from that part of the picture. If you take a picture of a big tree with hundreds of branches (but without leaves) against a bright sky the IR-feature will treat it as a structured area and will slightly sharpen it to look clearer. But when you take a landscape picture with many distant trees in front and behind, those hundreds of crossing branches will create a low-contrast pattern which together with internal sensor's noise might look for IR-algorithm as just a noisy plain area and so it will obliterate all the details leaving only some average color in that part of the picture and so making it looking very unnatural. The thing is that unlike the previous models the noise reduction in ZS7 is pretty strong. I would not call it "aggressive" but it's really strong.

QUALITY IMPROVEMENTS: There is a way how to get the best out of this camera while shooting landscapes on sunny days. Here is a recipe for experienced amateurs:
- Switch the mode dial to the program "P" mode.
- Press the Menu button and select the lowest... Read more ?

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367 of 376 people found the following review helpful: 3.0 out of 5 stars Perfect Camera for the Field Biologist? Read Below., July 12, 2010 I thought this camera would be the perfect camera for the field biologist (ornithologist in my case) for several reasons:

1) Compact, really doesn't make sense to be lugging an SLR into remote locations on foot if amazing photography isn't your primary goal.
2) Megazoom, Leica lens
3) High quality 720p video (with zoom and stereo sound)
4) Built-in geotagging capability

What separated this camera from my other considerations? The built-in geotagging capability. Why does this camera get 3 stars rather than 4? The built-in GPS. Field biologists beware: It will not lock-on in a forest; the canopy is too much of an obstruction. I should have known this was no Garmin receiver...oh well.

As for the rest of the camera. First let me say that I am coming from the Fuji Film F30, one of the finest compacts at its release in many's eyes. I have experience with dSLR but won't hold a compact to their picture quality standard. I've mated this camera to a class 10 8GB SD card with 30 mb/s write speed capability.

DISAPPOINTMENTS:
1. Battery life and charging: Battery life is acceptable, but downright terrible in comparison to the F30. I recommend a second or third battery, especially if you are taking this into the field. The fact you can't charge it without removing the battery is an oversight by Panasonic, although it isn't a deal breaker for me as it is for some. I consider it a minor inconvenience.
2. Picture-quality: *7/27 update* I've taken some great outdoor photos with this thing; it's very capable you just need to explore all its settings and give it a tripod so it can use low ISOs in low light situations* Inconsistent at times, pretty average to slightly above average all-around which is a disappointment for a compact at this price point. All the technology that goes into intelligent auto often leaves me thinking the camera is "thinking too hard" -- the camera is capable of very nice photos but consistently struggles in intelligent auto when lighting or subject are just a tad tricky. So essentially pictures are too hit or miss. But when the ZS7 nails the photo and can use a low ISO, I think it's well above average for a compact. Still, the low-light performance is not great. I'm shocked when the camera needs to go to ISO 800 in shady outdoor conditions to achieve 1/30s shutter speed...what the heck?! ISO 800 is just about the limit with a small sensor 12.1 MP camera before noise is obvious. I consider this an outdoor camera only now, especially coupled to such an anemic flash. The 6.1 MP CCD and metering in the 4 year-old Fuji F30 clearly takes superior pictures...
3. GPS (see above)
4. *7/27 Update*: After lot of heavy use, I still find the Macro mode auto-focus terrible, even if a flower is 80% of the frame, it seems to love to focus on the ground or whatever the lower surface is if its within a few inches of the subject.
MACRO-mode autofocus (preliminary) and autofocus in general: Although I haven't had much time to use it, I was surprised how much trouble the autofocus was having taking a easy picture of a flower with macro mode enabled. I tried all of the autofocus settings (spot, average, 11 spot, etc etc) and still wasn't impressed. Autofocus has come to several "interesting conclusions" as to what the subject of my picture is as well.
5. Burst mode limited to 3 pictures if you are shooting the high-quality picture size, and there definitely is pretty long lag between them.

THE "GOOD":
1. The zoom lens. Very nice. Nearly silent (I can't hear it, but the speakers do pick it up in video mode) and powerful with little image deterioration.
2. The large screen is of very high quality.
3. Nice video, quick write times with this powerful card. Good audio.
4. FULL FEATURED and logically laid out. Overall, navigating the plethora of menus and options is intuitive. I have not had problems with accidentally pressing the dedicated record button or accidentally switching to playback from image capture mode. The quick menu with dedicated button is especially nice. I have to say, some of the features are overboard and don't work that well, like face recognition.
5. Manual control, shutter priority, and aperture priority modes.

MISCONCEPTIONS AND FIRMWARE UPDATE
I also want to clear up something I believe I read in a review here. In airplane mode, the GPS does not use battery when the camera is off, at least AFAIK and as far as the detailed manual (which IS available online if you are persistent) indicates. Airplane mode means the camera will attempt to lock on only when the camera is first turned on.

A 1-star review also claims that the GPS reverts to "ON" whenever you turn the camera on. This is not true; if you select GPS OFF, it will remain off.

I have also not noticed any shutter lag. I'm not sure if that reviewer meant lag between pictures, which could be a function of the memory card used.

Also, please note that there is a firmware update for this camera. I purchased mine 2 weeks ago and it came with the outdated v1.0 firmware. Update (v. 1.1) and installation instructions are available on the product page at Panasonic's website.
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11/27/10 Update:
How do I feel now that even more time has passed?
a. I feel I was a little harsh in calling the battery life "terrible." It's adequate for most people I'm sure. Even with the GPS on continuously, one battery will last a full day. If you are going on an extended (2+ days) outdoors trip without access to charging, I still think you'll want an extra battery or two.
b. Photo quality: Still feel the same. More hit or miss than I'd like; average to slightly above average photo quality overall, which would be okay if it were an average compact camera in pricing (it was $300 when I bought it). Still feel that macro mode autofocus is poor.
c. Video quality: Actually not as good as I initially thought. This really won't substitute for a video camera unless you're in a pinch.
d. Zoom is still very impressive! GPS still needs open sky above. Still 3 stars overall: Not bad, but I think you can probably do better nowadays.

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# 7: Panasonic Lumix DMC-GH 2 MP Live MOS 16.05 interchangeable lens camera with a free 3-inch Touch Screen LCD (black body only)

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Panasonic's Lumix DMC-GH2 is the latest member of the New Generation System Camera Lumix G Micro System. Fully compliant with the Micro Four Thirds System standard, the Lumix G Micro System combines a downsized body with advanced functions that achieve both high performance and operational comfort.

Featuring an intuitive touch control, the new DMC-GH2 boasts its world’s fastest*1 level Light Speed AF of approx. 0.1 second to capture the subject in spur-of-the-moment in sharp focus*1. The key components, including the sensor and the image processing engine, are totally refined to achieve even higher performance of the camera to render a stunning image with high resolution, beautiful gradation and high sensitivity.

For the compact system camera, recording movie is no longer an additional function but a key feature for saving memories. The DMC-GH2 features full HD 1920x1080/60i smooth, high quality movie recording with powerful 60p output*2. The cinema-like 24p movie with the bit rate of max. 24 Mbps provides overwhelming image quality with richly expressive afterimage. Furthermore, together with the Cinema mode, which is newly added as an option of popular Film mode, 24p movie enables the movie to have a characteristic superior gradation. The new Variable Movie mode makes it possible to record motion images in variable frame rate creating a fast/slow-feed movie. Activating the newly added EX Tele Conversion function, the user can virtually extend the zoom beyond the original limit to get even closer to the subject. This options is available in both photo and movie modes. The simultaneous HDMI output while recording images is convenient for even professional users to monitor images on a separate screen.

The intuitive touch-control shooting, which is popular with the DMC-G2 for its outstanding usability, also comes with DMC-GH2. Combined with easy-to-see free-angle Intelligent LCD and the newly developed Multi Aspect Wide Screen LVF (Live View Finder), the DMC-GH2 achieves highest ever operational comfort for users to concentrate on the shooting.

Expanding variety of interchangeable lenses is another advantage of the Lumix G Micro System which boasts a total of 11 exclusive lenses including new single focal length lens Lumix G 14mm / F2.5 ASPH (H-H014), telephoto zoom lens Lumix G VARIO 100-300mm / F4.0-5.6 / MEGA O.I.S. (H-FS100300) and 3D lens Lumix G 12.5mm / F12 (H-FT012). The new 3D lens introduced simultaneously is the world’s first 3D interchangeable lens. Now not only seeing in 3D but also shooting in 3D is now available. The popular My Colour mode and the Film mode including new Cinema mode also adds users’ customisation to each photo and movie.

The iA (Intelligent Auto) mode is constantly evolving and the Intelligent D-range Control is newly integrated in the DMC-GH2. The Intelligent Resolution has new "EXTENDED" option for more natural looking shots when printed in large size.

Enforced by the high-performance based on the new components and advanced technologies, the creative DMC-GH2 is now offering even higher level of creative possibility and intuition for every enthusiastic user to explore realms of not only photography but also of videography at the same time.

Panasonic Lumix DMC-G2 Highlights

Crystallisation of advanced technologies to exceed the limit of expressive possibility

Thanks to the high performance, the DMC-GH2 makes the photographic experience even more comfortable and fun. The camera features the world’s fastest*3 level Light Speed AF of approx. 0.1 second*3 which is achieved by reducing the detection time for focusing by doubling the drive speed from 60 fps to 120 fps. Not only the accuracy but also the speed excels that of the high-end DSLRs with phase difference AF with the advanced contrast AF system in DMC-GH2. Combined with the Touch AF control, setting and focusing at the subject is incredibly easy and quick, never missing the spur-of-the-moment shot.

The newly developed 16.05-megapixel multi-aspect Live MOS Sensor adopts the high speed digital vMaicovicon. In addition to the high speed, which is an advantage of the CMOS sensor, Panasonic adds its original pixel mix technology. A dedicated process exclusively for vMaicovicon of DMC-GH2 is newly developed by applying the top-class high performance transistor and its interconnection process needed for the high speed operation of digital circuit to make low-noise photodiode and transistor with reduced wiring to achieve both high resolution and high aperture-ratio as in DMC-GH1. The result is both high resolution and excellent S/N with more than 3dB improvement of noise and 200% higher sensitivity in DMC-GH2. Plus, it helps to realize the high speed burst shooting at 5 fps in 16.05-megapixel full resolution using a mechanical shutter and max.40 fps using an electronic shutter.

Capture 5fps at full resolution, or 40fps using an electronic shutter
For the image processor, the new Venus Engine FHD that features exceptionally advanced signal processing capabilities in both photo and movie recording, is incorporated. By separating chromatic noise from luminance noise even more accurately by applying the optimal noise reduction to each, you can capture clear and beautiful images even when shooting at high ISO sensitivity levels. By preventing the colour mixture which tended to occur around the edges, any chromatic noise, not only the in gradation part but also in the edge part, are described clearly. The engine also provides selective noise reduction to the outline part to let it have more naturally-balanced curve without deterioration of the resolution. The Intelligent Resolution technology is another feature of the Venus Engine FHD.

With the Intelligent Resolution technology, 3 areas - outlines, detailed texture areas and soft gradation areas are automatically detected. The outline parts are enhanced effectively to give edges more clearness while giving a moderate accentuation to the texture areas to look more finely detailed. To the soft gradation part, superior noise reduction system of the Venus Engine FHD is applied to make it smoother. Apart from the uniform enhancement of sharpness, the innovative technology Intelligent Resolution precisely performs signal processing pixel by pixel in the most effective way. As a result, images are naturally clear and crisp in both photo and movie recording.

Linking smoothly with the Live MOS sensor, the Venus Engine FHD processes a large amount of signals at high speed, making it possible to record high resolution consecutive shots and full-HD movie recording.

Elevating the potential of movie recording to be a "true-hybrid" digital camera
There are always two options to record spur-of-the-moment scenes--high-quality photos or movies. The user can simply choose the one that saves precious memories most beautifully with DMC-GH2. The AVCHD format features almost twice the recording time in HD quality than the conventional Motion JPEG. A special, dedicated button on the top lets the user instantly start recording movies while shooting photos without having to change any settings. Now the DMC-GH2 can record high-resolution full-HD 1920 x 1080 movies in astonishing smooth 60i, doubling the sensor output from 25p/24p to 50p/60p.*2 The DMC-GH2 also supports 1080/24p native mode with 24 Mbps, the highest in AVCHD format bringing impressive afterimage to the movie. The newly added Cinema mode option (selectable in the Film mode) gives the movie rich, cinema-like gradation. It is possible to choose the suitable frame rate of the movie among 80%, 160%, 200% and 300% according to the recorded contents with the new Variable Movie mode. The Touch AF in movie recording also lets users enjoy professional-like rack focusing. Just by pointing at the subject, the focus is shifted to it.

Now the DMC-GH2 can take a 14 megapixel photo (16:9) while recording movie by just pressing a shutter button, plus you can save a frame of movie as photo during playback.

The Extra Tele Conversion function virtually extends the zoom range up to 2.6x, thus the max.728mm in AVCHD Cinema/FSH mode, max. 1092mm in AVCHD SH mode and Motion JPEG HD / WVGA mode and max.1344mm in Motion JPEG VGA/QVGA mode is available with the Lumix G VARIO HD 14-140mm / F4.0-5.8 ASPH. / MEGA O.I.S. which is developed to be exclusively compatible with movie recording. High quality sound can be recorded with Dolby Digital Stereo Creator, and optional accessory Stereo Microphone (DMW-MS1) can be attached to the camera. A Wind Cut function is also available to block out most of the noise from background wind. The wash-out areas are indicated with lighting highlight when recording movie, too. Image recording is more flexible fun with the DMC-GH2

A new feature of the DMC-GH2 is also capability of image output via an optional HDMI mini cable to the external monitor, which is suitable for the professional image recording that requires serious confirmation of the images.

The intuitive touch-control changes the way of operation with dramatic freedom and comfort
By adopting touch control shooting, the focus is immediately set to the subject by just touching it on the large, 460,000-dot LCD and you can even release the shutter. Once you lock on the subject by a touch, the camera tracks the subject with the AF tracking function even if it moves. Just a touch on the screen lets you select the part and the size of AF area with the 1-area AF. The 1-area AF in Face Detection even allows you to set finer focus on the eyes while capturing human faces bright and clear. The Multi-area AF with 23 AF areas allows the user to set a group of AF points according to the composition. With the Intelligent Scene Selector in the iA mode, the camera automatically switches to the appropriate mode according to the subject touched. For example, a touch on a human face switches to the portrait mode and a touch on the background or scenery to the scenery mode.

In the manual focusing, you can enlarge the part by just a touch to select 1x, 5x or 10x and smoothly move the part by dragging it on the screen. The touch operation dramatically shortcuts the action of setting in the menu. The touch-screen operation excels not only for shooting but also for playing back images with outstanding visibility. You can play back the image you want out of hundreds of stocks by touching in the thumbnails. To play back images one by one in order, you can drag the image over the screen with a finger to browse the collection of photos as you flip over the pages of the book. Max. 16x of enlargement is also operated easily with touches.

The large, high resolution with wide-viewing angle rotates 180? to the side and tilts 270? up and down offering approx. 100% of field of view. Both LCD and LED backlight are newly designed to realize vivid, impressive colour reproduction by 25%*4. The primary colors-red, blue and green- are reproduced more clearly and truer to the original natural colors.

The Lumix G Micro System's large, bright 1,440,000-dot equivalent LVF (Live View Finder) retains the outstanding viewability of an optical viewfinder and can also display information about camera settings that the user can see without taking his or her eyes off the subject. Now the LVF is newly designed to be Multi Aspect Wide Screen LVF for the DMC-GH2. Increasing the display area to 1,530,000-dot equivalent resolution, the new Multi Aspect Wide Screen LVF boasts the 0.71 x magnification and 100% field of view. Reducing the colour breakup by half in principle, the new LVF assures stunning image view for any subject in any scenes. Achievement of 60 fps Live View is made possible by the Live MOS sensor, which takes signals directly from the image sensor and sends them continuously to the LCD, in real time. This allows the user, when composing a shot, to check the framing accurately from corner to corner. The image output between the LVF and the LCD is switched automatically with the eye sensor on the LVF, which features options of sensitivity - high, low and off - to reduce false operation during touching on the LCD.

Pursuing operational comfort, now the number of function button of DMC-GH2 is increased to directly shortcut to the frequently-used settings and also refined externally with various improvements of parts pursuing ergonomics including newly designed easy-to-hold grip.

A pallet of options for both photo and movie to stimulate photographers' creativity
With the introduction of the world’s first*5 3D interchangeable lens to make 3D shooting possible with an interchangeable lens system camera, Panasonic offers users the chance to enjoy high-quality shooting in 3D with DMC-GH2. This new compact 3D-capable interchangeable lens allows easier handling and instant 3D shooting with cameras without a special structure for 3D shooting. It produces 3D images without distortion or time lag between left and right images, even for moving objects. The 3D images, even close-up shots, taken with this lens are easy on the eyes when viewed on 3D VIERA televisions.

The DMC-GH2 provides an array of features that let users capture precisely true-to-life images and create their own beautifully expressive images. The DMC-GH2 features the My Colour mode with a total of 7 preset effects--Expressive, Retro, Pure, Elegant, Monochrome, Dynamic Art, and Silhouette while inheriting the previous Custom mode, which lets users manually, set the colour, brightness and saturation levels. With the Full-time Live View function, users can see how these settings will affect the images before they shoot, which makes it easier to capture the exact mood or atmosphere desired. For even more elaborate effects, users can choose from a total of 10 Film modes including the new Cinema mode, and set the contrast, sharpness and saturation levels for each. A custom function lets users store their favourite settings in memory.

The exposure meter can be displayed in the P/A/S/M shooting modes. The correlation between shutter speed and aperture is shown, with a colour-coded warning that alerts users when the settings are not in the proper range. For newcomers to system camera photography, this makes it easy to learn proper settings both visually and logically, enhancing their photography skills. The exposure compensation can now be set in ?5 steps and the white balance settings can be memorized in 4 patterns for finer control according to the wider range of shooting situations. Auto bracket mode can be set within ?3 steps and the Multi Aspect Bracket is also available.

Advanced iA (Intelligent Auto) mode to enhance the operability and potential of the camera
The DMC-GH2 has advanced functions that will satisfy experienced photographers, yet is easy enough for beginners to use comfortably. It's ideal for compact camera owners who want to step up to higher-quality photos--but without having to worry about the need of technique. Panasonic achieved this superb ease of use by continuing to improve iA mode--with its shooting assist functions that have proven extremely popular in Lumix compact cameras--and adding it to the advanced imaging technologies of the Lumix G Micro System. The iA mode is available not only in photo but also movie recording.

This iA mode is further advanced to include Intelligent D-range Control and new Intelligent Resolution for DMC-GH2. The new Intelligent D-range Control offers even more natural looking by optimizing the exposure for each part of an image, preventing blocked shadows and blown highlights and helping ensure that gradation and details are reproduced beautifully including the blue colour of the sky. An automatic backlight compensation function is activated whenever the camera detects the subject in backlight.

The new Intelligent Resolution technology allows for even more natural-looking images with better-balanced sharpness to the detail part and the edge part, suitable for printing in large size.

With AF Tracking, the DMC-GH2 can lock onto any subject and keep it in focus even if it moves--making it easy to get beautiful, clear shots when a great photo opportunity suddenly arises. Simply aim, lock, and shoot. The Face Recognition function remembers registered faces to give an appropriate AF/AE on the people. In playback, you can choose to display only photos that contain a specific registered face using Category Playback.

In addition to the advanced functions mentioned above, the iA mode inherits fundamental functions users need in a good digital still camera. These include MEGA O.I.S., which helps prevent blurring from hand-shake, and Intelligent ISO Control, which reduces motion blur by adjusting the ISO sensitivity if the subject moves as the shot is taken. Intelligent Scene Selector automatically detects the most common shooting situations--Portrait, Night Portrait, Scenery, Night Scenery, Close-up and Sunset--and switches to the appropriate Scene mode. The user can activate all of these useful, convenient shooting-assist functions by simply selecting the iA mode.

Some functions in iA mode may not be available depending on the lens that is mounted.

Enjoy watching high quality photos and movies on large HDTV--VIERA Link networking even in 3D
Both still images and motion images in AVCHD recorded on SD Memory Cards are easy to view on a Panasonic VIERA TV with dynamic HD resolution. The user simply inserts the card into the VIERA Image Viewer (SD Memory Card slot) on a VIERA TV or DIGA Blu-ray Disc Player*6 to play the content. Alternatively, an optional HDMI mini cable can be used to output still and motion images recorded with the DMC-GH2 directly to the TV for easy VIERA Link operation. This makes it possible to take maximum advantage of the camera's playback functions, including slideshows in which both still and motion images are played sequentially, or calendar displays and so on. All control is possible using only the TV's remote control. Especially, the pictures taken with the interchangeable 3D lens Lumix G 12.5mm / F12 can be viewed in 3D via the 3D Image Viewer offering users a whole new exciting experience.

In addition, with the included software PHOTOfunSTUDIO 6.0 BD Edition, it is easy to view and edit your recorded contents. You may also choose to upload your videos to YouTube or burn them onto a Blu-ray or DVD disc for archiving.

Rich options for further expandability
The Micro Four Thirds System products are joining today's Four Thirds System products to provide customers with even higher levels of performance in a digital interchangeable lens camera. In addition to Lumix G lenses, the Lumix DMC-GH2 and Lumix G Micro System can use any interchangeable lens that complies with the Four Thirds System standard via an optional mount adaptor DMW-MA1 and with the prestigious Leica M/R Lenses via DMW-MA2M or MA3R. This gives the user access to the unlimited number of lens properties.

With the Lumix G Micro System and the growing assortment of lenses becoming available, the expressive possibilities are unlimited. The Lumix DMC-GH2 system camera offers a wide variety of options to choose from to match every shooting situation and shooting style.

Just shooting is not the goal - Included Software
With the DMC-GH2, PHOTOfunSTUDIO 6.0 BD Edition for easy organization of photos and movies, the SILKYPIX Developer Studio 3.1 SE for RAW file development and Super LoiloScope (trial version) come bundled. The PHOTOfunSTUDIO 6.0 BD Edition makes it possible to sort and organize photos not only of those newly taken but also of those stored in your PC with quick start-up and fast read-in of images. The Face Recognition function that recognizes the faces in the picture automatically sorts the photos by the registered faces without picking out each photo one by one when you only want pictures of a specific person. You can also enjoy slideshows with a variety of effects and use your iTunes music library as background music and burn it onto a Blu-ray or DVD disc in MPEG2. Motion pictures can be uploaded directly to YouTube. The original image data in RAW file format recorded with the DMC-GH2 allows images to be developed according to your intention using highly advanced functions of the SILKYPIX Developer Studio 3.1 SE software utility. It features unique combination of high resolution and extraordinary colour separation performance. The Super Loilo Scope lets you experience high speed HD movie editinng.

*1 The time for focusing on the subject is measured with the DMC-GH2 attaching Lumix G VARIO HD 14-140mm / F4.0-5.8 ASPH. / MEGA O.I.S. (H-VS014140)* to move the lens to "2m" from "infinity" position. The zoom position is in wide range. Panasonic measurement method.
*The firmware must be updated to Ver. 1.3 or later.
*2 Full-HD (1,920 x 1,080) movies are recorded at 60i (NTSC) / 50i (PAL). HD (1,280 x 720) movies are output and recorded by the image sensor at 60p (NTSC) / 50p (PAL).
*3 The time for focusing on the subject is measured with the DMC-GH2 attaching Lumix G VARIO HD 14-140mm / F4.0-5.8 ASPH. / MEGA O.I.S. (H-VS014140)* to move the lens to "2m" from "infinity" position. The zoom position is in wide range. Panasonic measurement method.
*The firmware must be updated to Ver. 1.3 or later.
*4 In-house comparison with the previous model based on the CIE 1976 UCS Colour Temperature Coordinate
*5 For a digital interchangeable lens of September 21, 2010
*6 AVCHD motion images recorded onto an SD Memory Card or a DVD cannot be played on a device that does not support the AVCHD standard.

Micro Four Thirds System Standard New 16.05 MP Live MOS Sensor 3D Shooting Capability w/Lumix G 12.5mm Lens (not included) Ultra Compact, Mirror-less Camera Body 1920 x 1080 60i HD Video Full HD Movies in AVCHD Format Fastest Level of Light Speed AF Advanced iA Mode High Sensitivity up to ISO 12800 Large 1,533,600-dot Equivalent Live View Finder 3.0 Free Angle High Res (460k) LCD w/Touch Control Uses Panasonic DMW-BLC12 Battery

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# 4: Panasonic Lumix DMC-GH 2 MP Live MOS 16.05 interchangeable lens camera with a free 3-inch Touch Screen LCD (silver body only)

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Panasonic's Lumix DMC-GH2 is the latest member of the New Generation System Camera Lumix G Micro System. Fully compliant with the Micro Four Thirds System standard, the Lumix G Micro System combines a downsized body with advanced functions that achieve both high performance and operational comfort.

Featuring an intuitive touch control, the new DMC-GH2 boasts its world’s fastest*1 level Light Speed AF of approx. 0.1 second to capture the subject in spur-of-the-moment in sharp focus*1. The key components, including the sensor and the image processing engine, are totally refined to achieve even higher performance of the camera to render a stunning image with high resolution, beautiful gradation and high sensitivity.

For the compact system camera, recording movie is no longer an additional function but a key feature for saving memories. The DMC-GH2 features full HD 1920x1080/60i smooth, high quality movie recording with powerful 60p output*2. The cinema-like 24p movie with the bit rate of max. 24 Mbps provides overwhelming image quality with richly expressive afterimage. Furthermore, together with the Cinema mode, which is newly added as an option of popular Film mode, 24p movie enables the movie to have a characteristic superior gradation. The new Variable Movie mode makes it possible to record motion images in variable frame rate creating a fast/slow-feed movie. Activating the newly added EX Tele Conversion function, the user can virtually extend the zoom beyond the original limit to get even closer to the subject. This options is available in both photo and movie modes. The simultaneous HDMI output while recording images is convenient for even professional users to monitor images on a separate screen.

The intuitive touch-control shooting, which is popular with the DMC-G2 for its outstanding usability, also comes with DMC-GH2. Combined with easy-to-see free-angle Intelligent LCD and the newly developed Multi Aspect Wide Screen LVF (Live View Finder), the DMC-GH2 achieves highest ever operational comfort for users to concentrate on the shooting.

Expanding variety of interchangeable lenses is another advantage of the Lumix G Micro System which boasts a total of 11 exclusive lenses including new single focal length lens Lumix G 14mm / F2.5 ASPH (H-H014), telephoto zoom lens Lumix G VARIO 100-300mm / F4.0-5.6 / MEGA O.I.S. (H-FS100300) and 3D lens Lumix G 12.5mm / F12 (H-FT012). The new 3D lens introduced simultaneously is the world’s first 3D interchangeable lens. Now not only seeing in 3D but also shooting in 3D is now available. The popular My Colour mode and the Film mode including new Cinema mode also adds users’ customisation to each photo and movie.

The iA (Intelligent Auto) mode is constantly evolving and the Intelligent D-range Control is newly integrated in the DMC-GH2. The Intelligent Resolution has new "EXTENDED" option for more natural looking shots when printed in large size.

Enforced by the high-performance based on the new components and advanced technologies, the creative DMC-GH2 is now offering even higher level of creative possibility and intuition for every enthusiastic user to explore realms of not only photography but also of videography at the same time.

Panasonic Lumix DMC-G2 Highlights

Crystallisation of advanced technologies to exceed the limit of expressive possibility

Thanks to the high performance, the DMC-GH2 makes the photographic experience even more comfortable and fun. The camera features the world’s fastest*3 level Light Speed AF of approx. 0.1 second*3 which is achieved by reducing the detection time for focusing by doubling the drive speed from 60 fps to 120 fps. Not only the accuracy but also the speed excels that of the high-end DSLRs with phase difference AF with the advanced contrast AF system in DMC-GH2. Combined with the Touch AF control, setting and focusing at the subject is incredibly easy and quick, never missing the spur-of-the-moment shot.

The newly developed 16.05-megapixel multi-aspect Live MOS Sensor adopts the high speed digital vMaicovicon. In addition to the high speed, which is an advantage of the CMOS sensor, Panasonic adds its original pixel mix technology. A dedicated process exclusively for vMaicovicon of DMC-GH2 is newly developed by applying the top-class high performance transistor and its interconnection process needed for the high speed operation of digital circuit to make low-noise photodiode and transistor with reduced wiring to achieve both high resolution and high aperture-ratio as in DMC-GH1. The result is both high resolution and excellent S/N with more than 3dB improvement of noise and 200% higher sensitivity in DMC-GH2. Plus, it helps to realize the high speed burst shooting at 5 fps in 16.05-megapixel full resolution using a mechanical shutter and max.40 fps using an electronic shutter.

Capture 5fps at full resolution, or 40fps using an electronic shutter
For the image processor, the new Venus Engine FHD that features exceptionally advanced signal processing capabilities in both photo and movie recording, is incorporated. By separating chromatic noise from luminance noise even more accurately by applying the optimal noise reduction to each, you can capture clear and beautiful images even when shooting at high ISO sensitivity levels. By preventing the colour mixture which tended to occur around the edges, any chromatic noise, not only the in gradation part but also in the edge part, are described clearly. The engine also provides selective noise reduction to the outline part to let it have more naturally-balanced curve without deterioration of the resolution. The Intelligent Resolution technology is another feature of the Venus Engine FHD.

With the Intelligent Resolution technology, 3 areas - outlines, detailed texture areas and soft gradation areas are automatically detected. The outline parts are enhanced effectively to give edges more clearness while giving a moderate accentuation to the texture areas to look more finely detailed. To the soft gradation part, superior noise reduction system of the Venus Engine FHD is applied to make it smoother. Apart from the uniform enhancement of sharpness, the innovative technology Intelligent Resolution precisely performs signal processing pixel by pixel in the most effective way. As a result, images are naturally clear and crisp in both photo and movie recording.

Linking smoothly with the Live MOS sensor, the Venus Engine FHD processes a large amount of signals at high speed, making it possible to record high resolution consecutive shots and full-HD movie recording.

Elevating the potential of movie recording to be a "true-hybrid" digital camera
There are always two options to record spur-of-the-moment scenes--high-quality photos or movies. The user can simply choose the one that saves precious memories most beautifully with DMC-GH2. The AVCHD format features almost twice the recording time in HD quality than the conventional Motion JPEG. A special, dedicated button on the top lets the user instantly start recording movies while shooting photos without having to change any settings. Now the DMC-GH2 can record high-resolution full-HD 1920 x 1080 movies in astonishing smooth 60i, doubling the sensor output from 25p/24p to 50p/60p.*2 The DMC-GH2 also supports 1080/24p native mode with 24 Mbps, the highest in AVCHD format bringing impressive afterimage to the movie. The newly added Cinema mode option (selectable in the Film mode) gives the movie rich, cinema-like gradation. It is possible to choose the suitable frame rate of the movie among 80%, 160%, 200% and 300% according to the recorded contents with the new Variable Movie mode. The Touch AF in movie recording also lets users enjoy professional-like rack focusing. Just by pointing at the subject, the focus is shifted to it.

Now the DMC-GH2 can take a 14 megapixel photo (16:9) while recording movie by just pressing a shutter button, plus you can save a frame of movie as photo during playback.

The Extra Tele Conversion function virtually extends the zoom range up to 2.6x, thus the max.728mm in AVCHD Cinema/FSH mode, max. 1092mm in AVCHD SH mode and Motion JPEG HD / WVGA mode and max.1344mm in Motion JPEG VGA/QVGA mode is available with the Lumix G VARIO HD 14-140mm / F4.0-5.8 ASPH. / MEGA O.I.S. which is developed to be exclusively compatible with movie recording. High quality sound can be recorded with Dolby Digital Stereo Creator, and optional accessory Stereo Microphone (DMW-MS1) can be attached to the camera. A Wind Cut function is also available to block out most of the noise from background wind. The wash-out areas are indicated with lighting highlight when recording movie, too. Image recording is more flexible fun with the DMC-GH2

A new feature of the DMC-GH2 is also capability of image output via an optional HDMI mini cable to the external monitor, which is suitable for the professional image recording that requires serious confirmation of the images.

The intuitive touch-control changes the way of operation with dramatic freedom and comfort
By adopting touch control shooting, the focus is immediately set to the subject by just touching it on the large, 460,000-dot LCD and you can even release the shutter. Once you lock on the subject by a touch, the camera tracks the subject with the AF tracking function even if it moves. Just a touch on the screen lets you select the part and the size of AF area with the 1-area AF. The 1-area AF in Face Detection even allows you to set finer focus on the eyes while capturing human faces bright and clear. The Multi-area AF with 23 AF areas allows the user to set a group of AF points according to the composition. With the Intelligent Scene Selector in the iA mode, the camera automatically switches to the appropriate mode according to the subject touched. For example, a touch on a human face switches to the portrait mode and a touch on the background or scenery to the scenery mode.

In the manual focusing, you can enlarge the part by just a touch to select 1x, 5x or 10x and smoothly move the part by dragging it on the screen. The touch operation dramatically shortcuts the action of setting in the menu. The touch-screen operation excels not only for shooting but also for playing back images with outstanding visibility. You can play back the image you want out of hundreds of stocks by touching in the thumbnails. To play back images one by one in order, you can drag the image over the screen with a finger to browse the collection of photos as you flip over the pages of the book. Max. 16x of enlargement is also operated easily with touches.

The large, high resolution with wide-viewing angle rotates 180? to the side and tilts 270? up and down offering approx. 100% of field of view. Both LCD and LED backlight are newly designed to realize vivid, impressive colour reproduction by 25%*4. The primary colors-red, blue and green- are reproduced more clearly and truer to the original natural colors.

The Lumix G Micro System's large, bright 1,440,000-dot equivalent LVF (Live View Finder) retains the outstanding viewability of an optical viewfinder and can also display information about camera settings that the user can see without taking his or her eyes off the subject. Now the LVF is newly designed to be Multi Aspect Wide Screen LVF for the DMC-GH2. Increasing the display area to 1,530,000-dot equivalent resolution, the new Multi Aspect Wide Screen LVF boasts the 0.71 x magnification and 100% field of view. Reducing the colour breakup by half in principle, the new LVF assures stunning image view for any subject in any scenes. Achievement of 60 fps Live View is made possible by the Live MOS sensor, which takes signals directly from the image sensor and sends them continuously to the LCD, in real time. This allows the user, when composing a shot, to check the framing accurately from corner to corner. The image output between the LVF and the LCD is switched automatically with the eye sensor on the LVF, which features options of sensitivity - high, low and off - to reduce false operation during touching on the LCD.

Pursuing operational comfort, now the number of function button of DMC-GH2 is increased to directly shortcut to the frequently-used settings and also refined externally with various improvements of parts pursuing ergonomics including newly designed easy-to-hold grip.

A pallet of options for both photo and movie to stimulate photographers' creativity
With the introduction of the world’s first*5 3D interchangeable lens to make 3D shooting possible with an interchangeable lens system camera, Panasonic offers users the chance to enjoy high-quality shooting in 3D with DMC-GH2. This new compact 3D-capable interchangeable lens allows easier handling and instant 3D shooting with cameras without a special structure for 3D shooting. It produces 3D images without distortion or time lag between left and right images, even for moving objects. The 3D images, even close-up shots, taken with this lens are easy on the eyes when viewed on 3D VIERA televisions.

The DMC-GH2 provides an array of features that let users capture precisely true-to-life images and create their own beautifully expressive images. The DMC-GH2 features the My Colour mode with a total of 7 preset effects--Expressive, Retro, Pure, Elegant, Monochrome, Dynamic Art, and Silhouette while inheriting the previous Custom mode, which lets users manually, set the colour, brightness and saturation levels. With the Full-time Live View function, users can see how these settings will affect the images before they shoot, which makes it easier to capture the exact mood or atmosphere desired. For even more elaborate effects, users can choose from a total of 10 Film modes including the new Cinema mode, and set the contrast, sharpness and saturation levels for each. A custom function lets users store their favourite settings in memory.

The exposure meter can be displayed in the P/A/S/M shooting modes. The correlation between shutter speed and aperture is shown, with a colour-coded warning that alerts users when the settings are not in the proper range. For newcomers to system camera photography, this makes it easy to learn proper settings both visually and logically, enhancing their photography skills. The exposure compensation can now be set in ?5 steps and the white balance settings can be memorized in 4 patterns for finer control according to the wider range of shooting situations. Auto bracket mode can be set within ?3 steps and the Multi Aspect Bracket is also available.

Advanced iA (Intelligent Auto) mode to enhance the operability and potential of the camera
The DMC-GH2 has advanced functions that will satisfy experienced photographers, yet is easy enough for beginners to use comfortably. It's ideal for compact camera owners who want to step up to higher-quality photos--but without having to worry about the need of technique. Panasonic achieved this superb ease of use by continuing to improve iA mode--with its shooting assist functions that have proven extremely popular in Lumix compact cameras--and adding it to the advanced imaging technologies of the Lumix G Micro System. The iA mode is available not only in photo but also movie recording.

This iA mode is further advanced to include Intelligent D-range Control and new Intelligent Resolution for DMC-GH2. The new Intelligent D-range Control offers even more natural looking by optimizing the exposure for each part of an image, preventing blocked shadows and blown highlights and helping ensure that gradation and details are reproduced beautifully including the blue colour of the sky. An automatic backlight compensation function is activated whenever the camera detects the subject in backlight.

The new Intelligent Resolution technology allows for even more natural-looking images with better-balanced sharpness to the detail part and the edge part, suitable for printing in large size.

With AF Tracking, the DMC-GH2 can lock onto any subject and keep it in focus even if it moves--making it easy to get beautiful, clear shots when a great photo opportunity suddenly arises. Simply aim, lock, and shoot. The Face Recognition function remembers registered faces to give an appropriate AF/AE on the people. In playback, you can choose to display only photos that contain a specific registered face using Category Playback.

In addition to the advanced functions mentioned above, the iA mode inherits fundamental functions users need in a good digital still camera. These include MEGA O.I.S., which helps prevent blurring from hand-shake, and Intelligent ISO Control, which reduces motion blur by adjusting the ISO sensitivity if the subject moves as the shot is taken. Intelligent Scene Selector automatically detects the most common shooting situations--Portrait, Night Portrait, Scenery, Night Scenery, Close-up and Sunset--and switches to the appropriate Scene mode. The user can activate all of these useful, convenient shooting-assist functions by simply selecting the iA mode.

Some functions in iA mode may not be available depending on the lens that is mounted.

Enjoy watching high quality photos and movies on large HDTV--VIERA Link networking even in 3D
Both still images and motion images in AVCHD recorded on SD Memory Cards are easy to view on a Panasonic VIERA TV with dynamic HD resolution. The user simply inserts the card into the VIERA Image Viewer (SD Memory Card slot) on a VIERA TV or DIGA Blu-ray Disc Player*6 to play the content. Alternatively, an optional HDMI mini cable can be used to output still and motion images recorded with the DMC-GH2 directly to the TV for easy VIERA Link operation. This makes it possible to take maximum advantage of the camera's playback functions, including slideshows in which both still and motion images are played sequentially, or calendar displays and so on. All control is possible using only the TV's remote control. Especially, the pictures taken with the interchangeable 3D lens Lumix G 12.5mm / F12 can be viewed in 3D via the 3D Image Viewer offering users a whole new exciting experience.

In addition, with the included software PHOTOfunSTUDIO 6.0 BD Edition, it is easy to view and edit your recorded contents. You may also choose to upload your videos to YouTube or burn them onto a Blu-ray or DVD disc for archiving.

Rich options for further expandability
The Micro Four Thirds System products are joining today's Four Thirds System products to provide customers with even higher levels of performance in a digital interchangeable lens camera. In addition to Lumix G lenses, the Lumix DMC-GH2 and Lumix G Micro System can use any interchangeable lens that complies with the Four Thirds System standard via an optional mount adaptor DMW-MA1 and with the prestigious Leica M/R Lenses via DMW-MA2M or MA3R. This gives the user access to the unlimited number of lens properties.

With the Lumix G Micro System and the growing assortment of lenses becoming available, the expressive possibilities are unlimited. The Lumix DMC-GH2 system camera offers a wide variety of options to choose from to match every shooting situation and shooting style.

Just shooting is not the goal - Included Software
With the DMC-GH2, PHOTOfunSTUDIO 6.0 BD Edition for easy organization of photos and movies, the SILKYPIX Developer Studio 3.1 SE for RAW file development and Super LoiloScope (trial version) come bundled. The PHOTOfunSTUDIO 6.0 BD Edition makes it possible to sort and organize photos not only of those newly taken but also of those stored in your PC with quick start-up and fast read-in of images. The Face Recognition function that recognizes the faces in the picture automatically sorts the photos by the registered faces without picking out each photo one by one when you only want pictures of a specific person. You can also enjoy slideshows with a variety of effects and use your iTunes music library as background music and burn it onto a Blu-ray or DVD disc in MPEG2. Motion pictures can be uploaded directly to YouTube. The original image data in RAW file format recorded with the DMC-GH2 allows images to be developed according to your intention using highly advanced functions of the SILKYPIX Developer Studio 3.1 SE software utility. It features unique combination of high resolution and extraordinary colour separation performance. The Super Loilo Scope lets you experience high speed HD movie editinng.

*1 The time for focusing on the subject is measured with the DMC-GH2 attaching Lumix G VARIO HD 14-140mm / F4.0-5.8 ASPH. / MEGA O.I.S. (H-VS014140)* to move the lens to "2m" from "infinity" position. The zoom position is in wide range. Panasonic measurement method.
*The firmware must be updated to Ver. 1.3 or later.
*2 Full-HD (1,920 x 1,080) movies are recorded at 60i (NTSC) / 50i (PAL). HD (1,280 x 720) movies are output and recorded by the image sensor at 60p (NTSC) / 50p (PAL).
*3 The time for focusing on the subject is measured with the DMC-GH2 attaching Lumix G VARIO HD 14-140mm / F4.0-5.8 ASPH. / MEGA O.I.S. (H-VS014140)* to move the lens to "2m" from "infinity" position. The zoom position is in wide range. Panasonic measurement method.
*The firmware must be updated to Ver. 1.3 or later.
*4 In-house comparison with the previous model based on the CIE 1976 UCS Colour Temperature Coordinate
*5 For a digital interchangeable lens of September 21, 2010
*6 AVCHD motion images recorded onto an SD Memory Card or a DVD cannot be played on a device that does not support the AVCHD standard.

Enforced by the high-performance of new components and advanced technologies, the creative HD Hybrid DMC-GH2 is now offering an even higher level of creative possibility and intuition for every enthusiastic user to explore realms of not only photography but also of videography at the same time.

The LUMIX DMC-GH2 is the latest member of the New Generation System Camera LUMIX G DSL Micro System. Fully compliant with the Micro Four Thirds System lens standard, the LUMIX G DSL Micro System combines a downsized body with advanced functions that achieve both high performance and operational comfort. Featuring an intuitive touch control, the new DMC-GH2 boasts its worlds fastest* level Light Speed AF of approx. 0.1 second to capture the subject in spur-of-the-moment in sharp focus*. The key components including the sensor and the image processing engine are totally refined to achieve the highest performance of the camera to render a stunning image with high resolution, beautiful gradation and high sensitivity - all worthy of the flagship camera of LUMIX G DSL Micro System, DMC-GH2.

FEATURES: Elevating the potential of movie recording into a "true-hybrid" digital camera - There are always two options to record spur-of-the-moment scenes high-quality photos or movies. The user can simply choose the one that saves precious memories most beautifully with DMC-GH2.The predecessor DMC-GH1, which was substantially the first full HD movie recording interchangeable lens system camera with practical auto focus system. The AVCHD format features almost twice the recording time in HD quality than the conventional Motion JPEG format. A special, dedicated button on the top lets the user instantly start recording movies while shooting photos without ever having to make any extra settings changes. Now the DMC-GH2 can record high-resolution full-HD 1920 x 1080 movies in astonishing smooth

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# 7: Panasonic Lumix DMC-ZS 7 12.1 MP Digital Camera with 12 x optical image stabilized Zoom and 3.0-inch LCD (black)

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Most Helpful Customer Reviews

364 of 367 people found the following review helpful: 5.0 out of 5 stars Almost Perfect 4.9 stars!, May 17, 2010 This review is from: Panasonic Lumix DMC-ZS7 12.1 MP Digital Camera with 12x Optical Image Stabilized Zoom and 3.0-Inch LCD (Black) (Electronics) After using this camera for a few weeks I am amending my rating and giving it 5 stars. This camera is truly incredible. The intelligent automatic is amazing---I only move it to manual for a few special situations. The only real complaint is that I occasionally inadvertently hit the video button. Otherwise it is simply amazing.

It handles difficult situations with grace. Sunset with sky and foreground properly exposed. Delivery room newborn with no flash and low ambient lighting. Black and white is fantastic. Couldn't be happier.

This is a great camera for a beginner---Point and shoot. Lots of control for advance photographers. I'm sorry to say I don't lug around a camera bag and tripod anymore. Just slip this in my purse.

I waited a long time to upgrade from the first generation Panasonic Lumix TZ1 (complete with dangling lens cover & 5MP) Glad I did. The best improvements are the quick power-up and lack of a shutter delay for catching fast action. If you leave it in the completely automatic mode it does an impressive job---and if you need control there's plenty and then some. Lots of programs plus aperture and shutter priority or complete control.

Other notable improvements are in the macro end of things where capturing very fine close-ups are greatly improved---my TZ1 was always focusing on the background if I could get it to focus at all. This does an incredible job! Almost too much detail (if that's possible) Every speck on the petal of a flower is exposed. This camera is slightly smaller and has a larger display screen. Most of the functions and dials are similar and I find easy to use but that may be because they are familiar.

Flash is improved over the first generation.
The zoom on the original was 10X. 12X even better. I took incredible photos of bullfrogs 15 feet away. Unbelievable detail.

This camera isn't perfect and no camera will ever be. It would be nice to have a more powerful flash and nice if you could shoot in lower light with less noise without flash and it would be nice if it had a 20X optical zoom and a faster lens but for what it is its an incredible piece of engineering. AND don't forget the Leica lens which is just plain beautiful.

All cameras have limitations and this is no exception. However it will get you a great photo most of the time. The wide angle to long telephoto range is why I bought my first Lumix. This flexibility makes for great travel photos. I did side by side comparisons of a Sony, Canon, Nikon and the first Lumix in the store and then we printed them out on the spot. No comparison. No ghosting, better color correction, better macro. And I like the ergonomics. I always place the wrist band over my wrist and hold onto the camera with fingers and pad of thumb and it feels secure. Some of the ultra small cameras are almost too small for me. (Didn't compare to current models)

What is truly awful about this camera is that the manual is on a disk and covers this camera and its 2 predecessors making it a bit (if Not totally confusing at times). It also does not come with MAC compatible editing software which is really not a big deal for me. One person asked if it is MAC OSX 10.6.3 compatible and it is. The only problem I've encountered is in using Aperture (a MAC program)it doesn't want to import directly into a project that has other images from my other Lumix camera. Make a new project and problem is solved but irritating. (Manual software and downloading from card to MAC is compatible)

Haven't tried uploading video yet.

DO purchase an extra Panasonic Battery DMW-BCG 10PP. Make sure it has the PP (It won't work without it) Also you'll need a SD Card. It's not necessary to go to the Class 6 cards unless you are shooting HD video. A SDHC 4GB card will hold 700+ photos at full MP.For most people this will be more than adequate. I carry two cards in case one goes south. You can always find them on sale for under $20. I also like the Caselogic TBC-302 Ultra Compact Camera Case for under $8.

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1,186 of 1,212 people found the following review helpful: 5.0 out of 5 stars Very Good Photos with Great Video, March 18, 2010 I've got my ZS7 today - the camera is just great! A superior Leica lens with a high-resolution sensor, advanced image processing, and plenty of sophisticated features in a small but very solid and stylish body.

PROS:

- Solid metal body, stylish design, nice dark-blue color
- Very convenient one-hand grip, unusual for such a small pocket-size body
- Short startup time (1-1.5 sec), no shutter lag, fast auto focus
- A dedicated Movie-button for instant recording
- Big 3" colorful "juicy" display visible even in direct sunlight
- Intuitive menu plus very convenient Quick-menu with a dedicated button
- Excellent quality Leica lens: sharp and contrast in the entire zoom range
- Wide 25mm (35mm equiv.) is very convenient for indoors
- Huge 12x optical zoom (up to 300mm equiv.) in such a compact design
- Two-speed of zooming - fast/slow controlled by the lever
- Smooth and silent auto focus and optical image stabilization
- Best in the industry "iAuto" mode - you can really trust it!
- New "Intelligent Resolution" feature greatly improves the image quality
- Creative Aperture- and Shutter-priority and full Manual modes
- Three independent scenery modes including "High Dynamic" range scene
- New GPS feature for those who travel a lot
- Very good movie quality in 720p AVCHD mode looks like a full 1080 HD one
- High-quality stereo microphones
- Accepts SD/SDHC and new SDXC huge capacity memory cards

CONS:

- A mechanical lever for switching between shooting and playback modes
- Some soft "sh-sh-sh" noise while zooming in and out (but no "clicks")
- I wish more sensitivity for low-light shooting

BUILD: The ZS7 camera looks and feels as good as it's predecessor DMC-ZS3. The design is almost as the same, just the power switch and the mode dial exchanged their places. One significant addition - a GPS mark on the top, right above the lens. The blue color is not that dark as on TZ5 and not so striking bright as on ZR1. A slight dent on the back with some prominence on the right side makes a very convenient grip to operate with one hand. A metal body looks pretty solid, however it is not that heavy.

PERFORMANCE: The new camera has a pretty good performance: the startup time is a little bit more than 1 sec and with almost zero shutter lag. Taking into account a new very quick "Sonic Speed" auto focus, which takes about 0.35-0.4 sec, you will be able to catch virtually every spur-of-the-moment photo. And a dedicated movie button allows starting video recording at any time without any preparation.

LENS: Leica lens is just excellent: unusually big for a so small body 12x zoom starting with the very convenient for indoors shooting 25mm up to telephoto 300mm (equiv.) plus a quick and precise auto focus (however might be somewhat slower in low-light), and good optical image stabilization in conjunction with the digital one which allows you to take sharp pictures in the entire zoom range and at the very low shutter speed around 1/8 and even 1/4. The auto-focusing and optical image stabilization work in absolute silence, and the only zooming produces some soft "sh-sh-sh" noise. Good news - without any start/stop clicks on the footage :).

DISPLAY: A large 3-inch high-resolution LCD monitor with 460K pixels has a very good contrast and saturation - the pictures look very "juicy". The brightness also is high enough to be seen even in a direct sun-light (just a bit darker) and in a wide angle of view. All that allows to share photos and videos immediately with other people.

MENU: For those who used the Panasonic P&S cameras before the ZS7 menu looks very familiar, just some new items added. Also there is a Quick-Menu button which is very helpful for a quick access to the most frequently used settings. The new camera has such a luxury as the Aperture, Shutter speed, and Manual modes and there is a new Exposure button (next to the video one) which allows to set manually the aperture using the Left-Right buttons and the shutter speed with Up-Down buttons.

AUTO SETTINGS: The best in the industry Panasonic's Intelligent Auto mode is getting better with each new model. Actually it's a whole bunch of sophisticated algorithms which help to take really nice pictures with minimum efforts. They are worth to be aware about so here is a brief list of most effective of them.

"Intelligent Scene Selector" - It quickly analyzes the light conditions as well as focusing results and selects either portrait, scenery, macro, night portrait or night scenery. It also displays a small icon of the chosen scene in the top left corner. The feature is extremely helpful when you need to shoot very fast on spur-of-the-moment.

"Intelligent ISO" - If camera detects that your subject is moving, it raises ISO and shutter speed to take shots without motion blur, otherwise it will try to keep the lowest possible ISO to reduce noise and to get nice clear pictures.

"Intelligent Exposure" - it's a kind of a small brother of the High Dynamic Range feature. If the camera sets the correct overall exposure but some areas happen to be too dark, this feature automatically increases the brightness of the dark areas to make the entire picture to look more balanced. It also pretty effective for the backlight conditions - instead of getting just a silhouette of your subject against the bright sky it makes the subject normally exposed but without washing out the nice blue sky.

"Face Detection" - is another great thing for taking good-quality pictures of people. It happened to me a number of times in the past that a presence in the frame of a more contrast element somewhere behind the person I'm taking picture of was making the camera to adjust focus at that unimportant distant object and therefore made the major person out-of-focus. The same way if there is a bright background behind the person then the camera will measure the luminance of that background while the person's image will be pretty much underexposed (dark). The Face Detection feature identifies the human faces and tells the camera to adjust focus and exposure for the faces first so the people on the picture will be looking well exposed, clear and sharp.

ADVANCED FEATURES: I guess the most interesting and advanced is a new "Intelligent Resolution" feature. Actually it combines a sophisticated noise reduction with a new picture enhancement algorithm. This feature automatically identifies the 3 type of the picture areas: outlines, detailed textures, and smooth gradation panes and provides an optimized handling for each of them separately. As a result the photo looks sharper at the edges and more clean in between. Many old P&S cameras had pretty fast picture quality degradation at the ISO around 300-400 and higher. The shots taken by ZS7 even at ISO 400 look pretty good on the small and even medium-size prints.

IMAGE QUALITY: Imagine on a sunny day you take an outdoors picture of a wall made of the new brown bricks with a $3000 DSLR and a small P&S camera from the distance about 6-8 feet. How could you recognize by which camera was taken a certain shot? The subject is plain so no Depth-of-Field is involved into comparison. However in this example the two characteristics will help to distinct the cameras: 1) The edges of bricks will be well outlined on DSLR shots and a kind of fuzzy on the P&S ones; 2) The new bricks do not have any structure on their sides, they are just plane and so exactly that way they will look on the DSLR shots, while on the P&S ones their sides will show more or less amount of noise. If you perform the same test for an evenly cut line of bushes (again DOF is not involved) you will see the same result plus the internal structure of each leaf will be more clear on the DSLR photos. So to make pictures taken with your P&S camera looking like the DSLR ones the P&S camera should make the outlines sharper, clean the noise on the plane or soft gradation areas, and slightly emphasize the internal structures, if any. That is exactly what the new "Intelligent Resolution" (IR) feature tries to do.

The "iAuto" mode in ZS7 is organized the way that you will have decent, good photos in virtually any situation right out-of-the-box. The several hundreds shots I took by now look good on my 24" display and so they will on the similar size prints. But if you look at them at 100% crop (magnification) then on many of them you might find some areas which do not look natural. If the IR-algorithm decides about a certain low-contrast part on your picture that it's a plane area then it will remove all the noise altogether with all the subtle details from that part of the picture. If you take a picture of a big tree with hundreds of branches (but without leaves) against a bright sky the IR-feature will treat it as a structured area and will slightly sharpen it to look clearer. But when you take a landscape picture with many distant trees in front and behind, those hundreds of crossing branches will create a low-contrast pattern which together with internal sensor's noise might look for IR-algorithm as just a noisy plain area and so it will obliterate all the details leaving only some average color in that part of the picture and so making it looking very unnatural. The thing is that unlike the previous models the noise reduction in ZS7 is pretty strong. I would not call it "aggressive" but it's really strong.

QUALITY IMPROVEMENTS: There is a way how to get the best out of this camera while shooting landscapes on sunny days. Here is a recipe for experienced amateurs:
- Switch the mode dial to the program "P" mode.
- Press the Menu button and select the lowest... Read more ?

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358 of 366 people found the following review helpful: 3.0 out of 5 stars Perfect Camera for the Field Biologist? Read Below., July 12, 2010 I thought this camera would be the perfect camera for the field biologist (ornithologist in my case) for several reasons:

1) Compact, really doesn't make sense to be lugging an SLR into remote locations on foot if amazing photography isn't your primary goal.
2) Megazoom, Leica lens
3) High quality 720p video (with zoom and stereo sound)
4) Built-in geotagging capability

What separated this camera from my other considerations? The built-in geotagging capability. Why does this camera get 3 stars rather than 4? The built-in GPS. Field biologists beware: It will not lock-on in a forest; the canopy is too much of an obstruction. I should have known this was no Garmin receiver...oh well.

As for the rest of the camera. First let me say that I am coming from the Fuji Film F30, one of the finest compacts at its release in many's eyes. I have experience with dSLR but won't hold a compact to their picture quality standard. I've mated this camera to a class 10 8GB SD card with 30 mb/s write speed capability.

DISAPPOINTMENTS:
1. Battery life and charging: Battery life is acceptable, but downright terrible in comparison to the F30. I recommend a second or third battery, especially if you are taking this into the field. The fact you can't charge it without removing the battery is an oversight by Panasonic, although it isn't a deal breaker for me as it is for some. I consider it a minor inconvenience.
2. Picture-quality: *7/27 update* I've taken some great outdoor photos with this thing; it's very capable you just need to explore all its settings and give it a tripod so it can use low ISOs in low light situations* Inconsistent at times, pretty average to slightly above average all-around which is a disappointment for a compact at this price point. All the technology that goes into intelligent auto often leaves me thinking the camera is "thinking too hard" -- the camera is capable of very nice photos but consistently struggles in intelligent auto when lighting or subject are just a tad tricky. So essentially pictures are too hit or miss. But when the ZS7 nails the photo and can use a low ISO, I think it's well above average for a compact. Still, the low-light performance is not great. I'm shocked when the camera needs to go to ISO 800 in shady outdoor conditions to achieve 1/30s shutter speed...what the heck?! ISO 800 is just about the limit with a small sensor 12.1 MP camera before noise is obvious. I consider this an outdoor camera only now, especially coupled to such an anemic flash. The 6.1 MP CCD and metering in the 4 year-old Fuji F30 clearly takes superior pictures...
3. GPS (see above)
4. *7/27 Update*: After lot of heavy use, I still find the Macro mode auto-focus terrible, even if a flower is 80% of the frame, it seems to love to focus on the ground or whatever the lower surface is if its within a few inches of the subject.
MACRO-mode autofocus (preliminary) and autofocus in general: Although I haven't had much time to use it, I was surprised how much trouble the autofocus was having taking a easy picture of a flower with macro mode enabled. I tried all of the autofocus settings (spot, average, 11 spot, etc etc) and still wasn't impressed. Autofocus has come to several "interesting conclusions" as to what the subject of my picture is as well.
5. Burst mode limited to 3 pictures if you are shooting the high-quality picture size, and there definitely is pretty long lag between them.

THE "GOOD":
1. The zoom lens. Very nice. Nearly silent (I can't hear it, but the speakers do pick it up in video mode) and powerful with little image deterioration.
2. The large screen is of very high quality.
3. Nice video, quick write times with this powerful card. Good audio.
4. FULL FEATURED and logically laid out. Overall, navigating the plethora of menus and options is intuitive. I have not had problems with accidentally pressing the dedicated record button or accidentally switching to playback from image capture mode. The quick menu with dedicated button is especially nice. I have to say, some of the features are overboard and don't work that well, like face recognition.
5. Manual control, shutter priority, and aperture priority modes.

MISCONCEPTIONS AND FIRMWARE UPDATE
I also want to clear up something I believe I read in a review here. In airplane mode, the GPS does not use battery when the camera is off, at least AFAIK and as far as the detailed manual (which IS available online if you are persistent) indicates. Airplane mode means the camera will attempt to lock on only when the camera is first turned on.

A 1-star review also claims that the GPS reverts to "ON" whenever you turn the camera on. This is not true; if you select GPS OFF, it will remain off.

I have also not noticed any shutter lag. I'm not sure if that reviewer meant lag between pictures, which could be a function of the memory card used.

Also, please note that there is a firmware update for this camera. I purchased mine 2 weeks ago and it came with the outdated v1.0 firmware. Update (v. 1.1) and installation instructions are available on the product page at Panasonic's website.
-------
11/27/10 Update:
How do I feel now that even more time has passed?
a. I feel I was a little harsh in calling the battery life "terrible." It's adequate for most people I'm sure. Even with the GPS on continuously, one battery will last a full day. If you are going on an extended (2+ days) outdoors trip without access to charging, I still think you'll want an extra battery or two.
b. Photo quality: Still feel the same. More hit or miss than I'd like; average to slightly above average photo quality overall, which would be okay if it were an average compact camera in pricing (it was $300 when I bought it). Still feel that macro mode autofocus is poor.
c. Video quality: Actually not as good as I initially thought. This really won't substitute for a video camera unless you're in a pinch.
d. Zoom is still very impressive! GPS still needs open sky above. Still 3 stars overall: Not bad, but I think you can probably do better nowadays.

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# 3: Panasonic Lumix DMC-FH 20 k 14.1 MP Digital Camera with 8 x optical image stabilized Zoom and 2.7 inch LCD (black)

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149 of 150 people found the following review helpful: 5.0 out of 5 stars Exactly what I wanted - and expected, April 15, 2010 This review is from: Panasonic Lumix DMC-FH20K 14.1 MP Digital Camera with 8x Optical Image Stabilized Zoom and 2.7-Inch LCD (Black) (Electronics) I purchased this camera specifically for a vacation to Rio de Janeiro. I also have a Nikon DSLR that I adore, but didn't want to risk carrying it around Rio. I wanted something I can easily put in my pocket and pull out to quickly take pics.

I investigated several different point-and-shoot cameras, and they all suffer that is pretty much standard issues with Point and Shoots - not dealing well with low light, blurry when compensating for low light, lag time, etc. These things are pretty much a fact with point and shoots.

After playing with a few different camera's, I opted for the Lumix DMC-FH20. The main reasons where the zoom - 8x optical, and then up to 32X digital with the right settings.

On my trip, this camera did not disappoint. Sure I had to play with the settings a little bit to get the desired effect, but I pretty much only used the Auto, Landscape, Nighttime landscape and Macro settings. All of these worked perfectly.

In low light, I had to stabilize the camera on a bench or fence, but that's expected, and not a downfall of the camera.

Overall, I love this camera and considered it well worth the price I paid (about $180us). I feel it far exceeds any other camera I have played with (around the same price point).

I would buy this same camera again - without question.

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387 of 410 people found the following review helpful: 5.0 out of 5 stars Memory Card - Make sure you buy the correct one!!!, September 5, 2010 This review is from: Panasonic Lumix DMC-FH20K 14.1 MP Digital Camera with 8x Optical Image Stabilized Zoom and 2.7-Inch LCD (Black) (Electronics) This is not a review of the camera itself. Other folks have done that quite well. It's a good little camera for the money. I own one and use it as a supplement to a high end SLR that I also own.

What I'm commenting on here concerns the MEMORY CARD used with this camera. I thought it appropriate to post this review here, because without the right camera card, and without properly maintaining that card, the camera will not function correctly. All of which is explained below.

Special note: my initial reason in deciding to write this review was because Amazon was doing a disservice to its customers by listing a Kingston "Class 4" card in its "Frequently Bought Together" section of this camera. Kingston makes good cards. But a Class 4 card will only be good for shooting still photos with this camera. If you want to shoot video (which this camera does excellently), then you must absolutely use a Class 6 card or higher (better). Since I first posted the review, to Amazon's credit, I've noticed that they have since creased offering the Class 4 card with this camera. That's good news to folks buying the camera who are not sure which kind of camera card to buy. After thinking about it, I decided to leave the review as is, because of all the other helpful camera card and related information presented.

Although most of the information given here concerns the camera's card (there's some very important info about keeping your card healthy by reformatting it often), I've also included some insights into how the camera works as well. The info presented is based mostly on fact with some personal observations and opinion thrown in. All of which should help you out when buying a card. And you definitely have to buy a card, you don't have an option not to.

DO YOU HAVE TO BUY A MEMORY CARD?

Here's a question you might ask yourself: do I even have to buy a memory card? And the answer is absolutely yes. That's because the camera doesn't come with a card. It does come with a battery and battery charger, and it has a USB connection cable to your computer. But no memory card! There is an emergency 40 MB (that's MB not GB) of "built-in" storage capacity (not a card, but built into the camera) that comes with the camera. It's there to use if your card becomes full and you want to shoot a few extra shots. But with a measly 40MB, you can only shoot about 15 to 20 extra shots. So you really don't have a choice in the matter and definitely have to purchase some kind of memory card.

CLASS (write speed)

So now that you know that you have to buy a card, let's talk about the speed of the card. It's called "CLASS" and it's important when recording video. This camera takes "SD" (Secure Digital) type memory cards, so of course, you have to buy that type of card. But beyond that, you also must purchase the correct "Class" of card if you want to shoot movies. Not to get too technical, but the "class" is the speed rating of the card and it measures the minimum sustained write speeds. Memory cards are available in different "Classes" (write speeds), i.e., Class 2, Class 4, Class 6, Class 10. The higher the number, the faster (better) the write speed. A camera designed to record to Class 6 media (this camera!) may suffer dropouts or corrupted video on slower media like Class 4.

So if you want to shoot video, PANASONIC RECOMMENDS "CLASS 6" TYPE CARDS FOR THIS CAMERA. This is from Panasonic's website concerning the specs of this camera: "Use a card with SD Speed Class 6 or higher when recording motion pictures." So look for "Class 6" cards. The class number will usually be included in the name of the card. Most cards will also have the class number printed on the actual card itself and it looks like a large "@" symbol, but the "a" inside the circle is replaced by a number. It represents the letter C (for class) and the number inside it is the class speed.

Note: you can use Class 4 cards if you only plan to shoot still shots and no video. But of course, when that stray UFO comes flying over the backyard, you may not be able to make a movie of it in all its glory with your Class 4 card. Yes, a Class 4 card will record the video, but there could be some problems, like skips and jumps in it. Makes it hard when you're trying to convince the government that your UFO movie isn't a fake.

WHAT CARD SIZE SHOULD YOU BUY

Here's another question: what card size should you buy? As you probably know, card size (storage capacity) is the space on the card that stores your shots or videos. It's usually measured in GB (gigabytes). The more storage the better: 8 GBs is better than 4 GBs, 16 GBs is better than 8 GBs, etc. You pick the card's storage capacity depending on how many still shots you want to take, or on how much video you want to shoot, before the card fills up. You have to do some simple math to figure that out. The actual number of still shots or video that can be stored on any card depend on 2 things: the "size of the storage capacity of the card" and the "size of the jpg's shot or the length of the movie shot." Here are 2 guides (one for "still photos" and one for "video/movies") to help you out in choosing the right card size for your needs.

CARD SIZE/STORAGE CAPACITY (Still Photos)

All photos taken with this camera are shot as jpg files. The jpg size of a photo is measured in Megapixels (Mega Pixels). You have the option with this camera to shoot in 7 different jpg Megapixel sizes: 14 M, 12.5 M, 10.5 M, 10 M, 5 M, 3 M, and 0.3 M shots. The largest Megapixel size this camera can shoot is 14, thus the camera is called a 14.1 Megapixel camera.

Here's a rule to remember: the higher the size in Megapixels, the sharper the image, and the better the quality of the photo, and thus the better the quality of the print. So when you want to print larger size prints (say 8 x 10 or 11 x 14 inches), shoot your jpg photos in the high Megapixel size range (10 M to 14 M). You'll get better quality prints. For instance: let's say you shot a 3 M photo (which is low in Megapixel file size) and made a 8 x 10 or 11 x 14 print (which is large in print size). The final print is not going to come out as good as it could have. For those larger print sizes, you'd get a much better print if you had shot in a higher Megapixel size of 10 M to 14 M, not 3 M. The formula is simple: shoot high file sizes to get large prints; shoot low file sizes when you only want small size prints. The 3 examples below show you the connection between megapixel file size and the final paper printed size.

For me, here's the rule I shoot by that's easy to remember:
without even debating what size print I will eventually make, or how I will use the shot, I routinely shoot at the higher megapixel sizes that I can (with this camera, that's 10 M to 14 M). If I want to make a smaller print from that file, no problem. The smaller print will be sharp. And if I want to make a larger good quality print, I have that option too! And you never know when you may want to do that. So the most sensible thing to do in my mind is to shoot all your photos at a high Megapixel size and give yourself all the best possible options for printing your photos. In time, if you find that the higher megapixel sizes are too high for your print needs, you can always adjust and down size accordingly.

Here's the only downside to this idea of shooting everything at a high file size, a very minor downside to my thinking:
shooting larger sized files will fill up your card more quickly. But honestly, I don't care about that. I just want to have the best quality print options on all the photos I shoot. So the fact of getting fewer total shots on my card before it fills up doesn't concern me. A card of 4 or 8 GB's gives you a tremendous amount of file capacity, even shooting at the high Megapixel sizes.

Using the 3 examples below as a general guide, you can figure out the best card size for your "still photo" needs. For instance, if you bought a 4 GB card and shot everything at 10 Megapixels, you'd get at least 1,080 photos on that card (4 GB x 270 photos = 1,080). For the reasons I just explained, when figuring out what card size capacity you need to buy, my personal choice would be to use the "10 Megapixel" example below as a guide. But that of course is up to you. Because measuring exact pixels is a very inaccurate deal, these numbers are approximate, but good enough for the purposes here. The examples below have been taken from the Panasonic manual, with my additional comments about print size enclosed by brackets ().

1 GB of card storage, shooting all photos at 10 Megapixels (which gives you a good 11 x 14 inch print) = about 270 pictures

1 GB of card storage, shooting all photos at 5 Megapixels (which gives you a good 8 x 10 inch print) = about 440 pictures

1 GB of card storage, shooting all photos at 3 Megapixels (which gives you a good 5 x 7 inch print) = about 600 pictures

By the way, in the settings mode, the camera has a nice handy guide that lists each of the 7 Megapixel sizes, and next to each, gives you the largest best quality print that can be made from that jpg size. So you have all kinds of options and an easy way to figure out what size jpg to shoot. By the way, as you shoot, there's a number that is clearly displayed in the upper right hand corner of the LCD display, that factors in the size jpg you have the camera presently set at, and tells you the total number of photos you can still shoot before your card fills up. Really handy info to know.

CARD SIZE/STORAGE CAPACITY (Video/Movies)

Using the 7 examples below as a general guide, you can figure out the best card size for your "video" needs... Read more ?

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